We are Plural, a strategy consultancy helping businesses to deliver transformational growth in some of the most dynamic sectors. Launched in 2014, our founding principle has been to create lasting impact for our clients through evidence-based decision making and close collaboration. Through our offices in London and New York we advise major corporates and Private Equity investors globally across the Information Industries. We operate in the centres of excellence of some of the most dynamic industries (information, data & analytics, digital marketing, media) which themselves are driving the transformation of the sectors they serve. The areas we work in are undergoing accelerated change. Technology, data, content are converging, leading to new products, new business models, new competitors and new routes to market. This presents a considerable opportunity, as well as challenges for businesses and their leadership teams. Plural Strategy enables clients to tackle these challenges and create lasting impact.